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Harmonya Selected for Microsoft for Startups Pegasus Program to Accelerate AI Adoption in Retail and Consumer Goods
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NEW YORK, Aug. 6, 2024 ~ Harmonya, a leading AI-powered platform for product data enrichment, insights, and attribution management in the consumer packaged goods (CPG) industry, has been selected to join the prestigious Microsoft for Startups Pegasus Program. This program is designed to support high-potential startups by providing access to Microsoft's vast resources and expansive customer networks, ultimately accelerating their growth and innovation.

Cem Kent, CEO and Co-Founder of Harmonya, expressed his excitement about this opportunity, stating that it marks a significant milestone for the company. With the support of Microsoft, Harmonya is poised to enhance its AI-driven platform and deliver even greater value to its customers. By utilizing Microsoft Azure OpenAI Service, Harmonya aims to help customers in the CPG and retail sectors accelerate their adoption of AI by addressing specific use cases and solving critical challenges.

Dima Machlin, CTO and Co-Founder of Harmonya, also shared his enthusiasm for the partnership with Microsoft. He believes that this collaboration will enable them to push the boundaries of what is possible in generative AI. With access to Microsoft Azure AI Studio through the Pegasus Program, Harmonya can fully utilize its capabilities and offer accurate and speedy AI models that transform data into valuable insights for business growth.

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Tom Davis, Partner at Microsoft for Startups, expressed his confidence in Harmonya's approach to AI-powered insights and attribution. He believes that it aligns with Microsoft's vision for the future of AI in enterprise solutions. Davis also stated that they are looking forward to supporting Harmonya's mission to transform how CPG and retail enterprises unlock growth through differentiated utilization of industry data combined with AI.

One key aspect of Harmonya's platform is its ability to provide consumer-centric product attributes while employing advanced AI and machine learning algorithms. This allows for continuous streamlining and automation of data harmonization and analysis processes, significantly reducing time and effort while eliminating errors associated with manual processes. Additionally, the platform's ability to collaborate with customers in their native cloud platform will streamline the process for mutual customers of Harmonya and Microsoft, maximizing the value from their product data investments.

Overall, Harmonya's selection for the Microsoft for Startups Pegasus Program is a testament to its innovative approach and potential for growth in the CPG industry. With the support of Microsoft, Harmonya is well-positioned to continue driving advancements in AI and delivering valuable solutions to its customers.
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