Rokid Glasses Surpass $1 Million Raised on Kickstarter in Just Four Days
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NEW YORK, Sept. 1, 2025 ~ Rokid Glasses Surpass $1 Million in Crowdfunding Pledges on Kickstarter in Just Four Days

Rokid, a leading company in human-computer interaction and Augmented Reality, has achieved a major milestone with its newly launched Rokid Glasses. Within just four days of launching on Kickstarter, the innovative smart glasses have surpassed $1 million in crowdfunding pledges. This impressive achievement highlights the strong international demand for the world's lightest full-function AI & AR smart glasses.

The announcement comes after Rokid's Global General Manager, Zoro Shao, appeared on Bloomberg TV's live segment discussing applied AI and the future of wearables. Shao joined the studio to share how Rokid's AI-enhanced AR device is revolutionizing daily human-computer interaction. Bloomberg recognized Rokid Glasses as an emerging player in the shift from mobile devices to AI-enabled wearables for mainstream consumers. The segment also featured Rokid's Times Square pop-up campaign, which introduced the product on one of the world's most iconic public stages.

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Trendhunter later featured Rokid's Times Square activation under the headline "High-Profile Live Performance Marketing," praising the brand for its bold integration of product launch and cultural engagement. The campaign received a perfect 10/10 virality score, showcasing Rokid's ability to attract worldwide attention through prominent and experiential marketing efforts.

Unveiled earlier this week at the "Future in Sight" launch event in New York City, Rokid Glasses are not only lightweight at only 49 grams but also packed with powerful AI and AR features in a modern wearable design. Equipped with Qualcomm AR1 platform, these glasses offer instant multilingual translation for easier travel and cross-cultural communication. They also support live transcription and note-taking to boost productivity, along with AR navigation that provides contextual overlays to help users navigate unfamiliar streets effortlessly. Creators and professionals can benefit from an AI-powered teleprompter and smart notifications. Additionally, the glasses feature a 12MP first-person camera with HDR and stabilization, allowing users to record hands-free from their perspective and perform advanced object recognition. Suitable for business, education, or daily use, Rokid Glasses aim to make computing more accessible and naturally integrated into everyday life.

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The rapid success on Kickstarter reflects both consumer enthusiasm and developer momentum. Rokid's open SDK already supports the largest XR developer community in China, comprising over 15,000 developers and 5,000 corporate partners. The company is now expanding its ecosystem globally, with plans to engage over 1,000 overseas developers.

The Kickstarter campaign is still live, with early supporters able to secure Rokid Glasses at a special $100 discount off retail pricing. This early-bird opportunity ensures that backers are among the first to experience the future of AI-powered wearable computing before its wider availability. With such strong demand and support from both consumers and developers, Rokid Glasses are set to revolutionize the way we interact with technology in our daily lives.
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