SOPHIE TURNER RETURNS TO THE SOUTH OF FRANCE TO REIGNITE HER LOVE AFFAIR WITH THE ST-GERMAIN HUGO SPRITZ
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~ As summer approaches, ST-GERMAIN® Elderflower Liqueur has announced the return of their popular cocktail, the ST-GERMAIN Hugo Spritz. This year, the brand has enlisted the help of actress and fashion icon Sophie Turner to celebrate the drink's comeback.

Last year, Turner chose to embrace a fresher lifestyle and this year, she continues to do so with a ST-GERMAIN Hugo Spritz in hand. The actress stars in a sequel to last year's campaign short film, this time taking on the role of bartender. With her trademark humor and lack of cooking skills, Turner shows viewers how easy it is to add a touch of French elegance to everyday spritz moments with the ST-GERMAIN Hugo Spritz.

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The campaign will run throughout the season and will include digital content collaborations focused on culinary skills as Turner attempts to improve her cooking abilities. Additionally, global activations such as a "La Terrasse" pop-up at Nordstrom's New York City flagship store will give guests the opportunity to experience the beauty of living brightly while enjoying a refreshing ST-GERMAIN Hugo Spritz.

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